This Morning's Alison Hammond as issued a clarification after a viewer sent a complaint.
The broadcaster fronted today's edition of ITV's flagship daytime programme alongside Dermot O'Leary. The two fronted another jam packed show that included interviews with comedian, Jack Whitehall.
Alison dazzled on today's show as she wore a smart green suit. However, a viewers took issue with Alison's watch as they took to social media platform X, formerly known as Twitter, to said it made them feel uncomfortable.
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The viewer, who uses the username @mc_guinness4, said: "I love watching @AlisonHammond but with the cost of living affecting us all, I find it uncomfortable seeing her wearing, what looks like a Rolex."
However, Alison has taken to X to hit back at the comment as she said: ""I wish !! It’s actually a Micheal Kors Watch my late mum bought me and it cost her £185 of her hard earned money . It means more to me than any Rolex . Sorry you felt uncomfortable."
Alison was flooded with support after the response. Isa said: "Never apologise for being bloody awesome!"
Geoff posted: "What a special gift from a special lady. Hope you can always treasure it, much love to you, Alison"
Kim commented: "No need to explain yourself Alison. You've worked hard to get where you are & you're entitled to wear whatever you like. It's lovely that you cherish a gift from your late Mum."
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